The Buddy Group UPDATES
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You're Invited!

"There are more than 32,000 homeless kids in Orange County, it is inspiring to see leaders of business, marketing and technology come together on behalf of an important cause." -- Jennifer Friend, CEO Project Hope Alliance

Social Media
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Maverick Mondays

Today we're launching a new feature on our social pages called #MaverickMonday!

Culture
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From Sketch to Screen: The Avatar Creative Process

If the art of advertising is all about intrigue and memorability, The Buddy Group's website hits on all the marks— due in large part to the cast of characters you will find on the team page.

Content Marketing
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8 Tips For Shooting 360-Degree Video

Shooting video with a 360-degree camera like the new Kodak PIXPRO SP360 takes a slightly different mindset. Throw away what you’ve learned about shooting with a normal camera — there’s a new format in town.

Creative
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10 Ways To Beat Designer's Block

Creative Block - it's a real thing and our creatives have some experience trying to overcome it. Here are ten tips we recommend to keep the inspiration flowing.

Content Marketing
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Six Books To Better Your Content Marketing

Storytelling in advertising is nothing new. In fact, our ancestors did it around campfires. Capture this spirit (for a more sophisticated audience) with 6 books for your content marketing.

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